The truth is, there is no simple answer to this question. You have to do what works best for you and your business. Keeping in mind your budget and the amount of time you have to learn how to build a website.
The main thing you want to remember when making your decision: When you choose to DIY your website is knowing that you are investing more time than money. And when you choose to hire a website designer you are investing more financially than time.
I recommend first figuring out which website builder you want to use. I highly recommend Showit for many different reasons. A few of which include:
If you choose to DIY your website then I would suggest starting off with a template. You can play around and build your design from scratch but that will be a huge learning curve. It’s not something you can’t do. Of course you can learn how to build it from scratch. But there are some technical things that take time to figure out!
When you purchase a template you are getting an already built out website. You will have to connect your links and buttons to personalize it but you won’t have to worry about every little thing. It truly will make your life easier!
You can then take that template and swap out the images, change the copy, fonts and colors to your own.
Most templates will come with videos that walk you through exactly how to do this so not to worry. And once you have these videos and learn how to change the template to your own content. You will feel comfortable making updates as needed.
There are also so many resources available to you when you DIY your website. You can YouTube how to use a certain feature. And Showit has many different free training videos you can reference.
You also want to consider what stage of business you are in. If you are just starting out and don’t want to make a big financial investment yet, then choosing to DIY your website might make sense. Or you might feel comfortable making that financial investment but you do have extra time to learn how to build a website. This could also be a reason you choose to DIY your website. Remember, you can always upgrade in the future!
I want to mention, you could just be starting your business and want to make a one time investment in your website. In this scenario you should hire a website designer. If you don’t want to DIY your website for now just to revisit it again next year.
If you are in a position to invest in your dream website when you first launch your business, then I say do it! Hire a website designer.
On the other hand, if you have an established business then I recommend that you hire a website designer. At this point in your business you don’t have (or don’t want to spend) hours learning how to build your own website.
And you can now start using your website as a marketing tool vs a place to share content and information.
You want to grow your business and a strategic website design paired with advanced SEO is going to help you reach your goals.
Take this one thing off of your plate, get more eyes on your website and let’s turn your website visitors into paying clients/buyers. This is your time to hire a website designer.
When you are in a place where you’re ready to take that step and hire a website designer, make sure it’s someone that you connect with.
Take a look at their portfolio and see if the websites they are building are similar to the style of website you’re looking for. Can they bring your brand to life through your website? There are sooo many talented designers out there – what matters most is if they resonate with you.
Choose the designer who’s already building websites that you love, they will be more likely to understand your vision and build you a site you love too!
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